Italian Bear Chocolate
Shop · Soho
Serious chocolate lovers find their bliss in this decadent London spot.
1 creator video
Best Shops in Soho (2026): Leave Room in the Suitcase
Soho is good for everything, up a staircase or down one, and the shops people save most are Italian Bear Chocolate, Phonica Records and Sounds of the Universe. Ranked from 47 places we track here, creator picks first.
Updated · 47 places we track in Soho, all first recorded in March 2026
Soho holds more saved places than any other part of London and roughly half the floor space. Almost everything worth eating is up a narrow staircase or down one, the good places do not look like much from the pavement, and the whole thing resets about every four years without ever really changing.
How we chose
We track 47 places in Soho filed under shops. Some of them turned up in creator videos we pulled apart. Places with a creator mention, a member save or a member gem rank first, and mentions weigh most. The rest runs on a broader popularity signal from our wider place index, so the tail of this list moves less than the top does. Last added to in March 2026.
Ranked shops in Soho
Phonica Records
Shop · Soho
Independent record shop in Soho where you can hunt for new vinyl and grab pre-orders before they sell out.
3. Phonica Records (Oxford St)
@secret.london on tiktok
1 creator video
Sounds of the Universe
Shop · Soho
2. Sounds of the Universe (Soho)
@secret.london on tiktok
1 creator video
Liberty London
Shop · Soho
Upscale department store housed in a beautiful Tudor-revival building on Regent Street.
Bar Crispin
Shop · Soho
Natural wine bar serving small plates in a relaxed London setting.
Foyles
Shop · Soho
Massive London bookshop across five floors with a rooftop cafe where you can browse endless shelves and settle in to read.
Lina Stores Soho - Italian Restaurant
Shop · Soho
Cozy Italian restaurant in Soho serving traditional dishes and fresh pasta they make themselves.
Aimé Leon Dore
Shop · Soho
Cozy spot where timeless pieces mix with modern streetwear vibes.
Alex Eagle Studio
Shop · Soho
Shop that stocks stylish fashion, beauty, and home items all in one spot.
END.
Shop · Soho
Guys go here to find exclusive designer labels and fresh styles you won't see everywhere.
Burberry
Shop · Soho
Smart spot to grab tea and pastries while browsing luxury fashion in central London.
Beyond Retro Soho
Shop · Soho
Vintage clothing shop packed with secondhand finds and their own creative designs.
Stone Island Flagship Store
Shop · Soho
Designer sportswear and relaxed everyday pieces in a clean, contemporary setting.
Ergon Deli
Shop · Soho
Greek deli where you can grab excellent coffee and pastries in a relaxed setting.
ARKET Store
Shop · Soho
Minimalist London shop stocking refined winter basics and home goods with understated style.
Dean Street Townhouse
Shop · Soho
Elegant Georgian spot in London serving classic British food and proper afternoon tea.
Hamleys
Shop · Soho
You could spend hours wandering through this legendary toy store, trying out all the gadgets and games on display.
Third Man Records London
Shop · Soho
Record shop where you can spin vinyl, catch live performances, and test guitars downstairs.
Vintage Threads
Shop · Soho
Charming spot where you'll find one-of-a-kind pre-owned fashion pieces and curious vintage treasures.
Lina Stores Soho Delicatessen
Shop · Soho
Long-standing Italian deli where you can find fresh pasta, quality cheese, and authentic cured meats.
Reign Vintage
Shop · Soho
Explore thoughtfully selected vintage pieces across multiple floors in this well-organized London shop.
Reckless Records
Shop · Soho
Secondhand vinyl shop packed with thousands of records spanning every genre imaginable.
Bradley's Spanish Bar
Shop · Soho
Cozy gathering spot where vinyl spins and a friendly mix of people come together.
Flat White
Shop · Soho
Grab excellent coffee and avocado toast in the heart of Berwick Street Market.
Supreme
Shop · Soho
Edgy streetwear spot in London selling bold graphic tees, hoodies, and caps for skate culture enthusiasts.
Stüssy
Shop · Soho
Cool streetwear spot in London where you'll find quality pieces and gear for casual style enthusiasts.
GOLF WANG
Shop · Soho
Colorful streetwear shop packed with playful clothing and exclusive merchandise from the iconic brand.
Our Legacy
Shop · Soho
Minimal shop with thoughtfully selected clothes that feel like discovering something special.
Primark
Shop · Soho
London's go-to spot for cheap clothing and basics across multiple floors.
& Other Stories
Shop · Soho
Bright, minimal shop selling stylish Scandinavian womenswear, shoes and accessories for modern wardrobes.
More in Soho
Where this data comes from
Spillist pulls places out of TikToks and Reels and keeps track of what people save. The counts on this page cover the 47 places we hold in the Soho neighbourhood. Spot something wrong or closed? Tell us.